Dedicated to Excellence in Safari Guiding
The Tanzania Tour Guides Foundation is a non-profit organization established to promote professional excellence among safari guides in Tanzania.
Founded in partnership with Government and Private Sector, we work to elevate the standards of tour guiding through comprehensive training programs, professional certification, and recognition of outstanding performance.
Our foundation believes that well-trained, knowledgeable, and professional tour guides are essential to Tanzania's tourism industry and play a crucial role in wildlife conservation and cultural preservation.
Our organization was originally established as the Tanzania Tour Guides Awards Foundation, with a primary focus on recognizing and celebrating excellence in tour guiding through the annual Safari Field Challenge competition.
However, as we grew and engaged more deeply with the tour guiding community, we recognized that professional guides needed more than just recognition—they needed comprehensive support, continuous training, certification programs, and ongoing professional development opportunities.
This realization led to our evolution and expansion. Today, we have transformed into the Tanzania Tour Guides Foundation, reflecting our broader mission to support tour guides throughout their entire careers. While the Safari Field Challenge remains a flagship program and an important part of our identity, we now offer a full spectrum of services including:
Our name change reflects our commitment to being more than just an awards organization—we are a comprehensive foundation dedicated to empowering every professional tour guide in Tanzania to achieve excellence and advance their careers.
To be the leading organization in East Africa for professional tour guide development, setting the standard for excellence in safari guiding and contributing to sustainable tourism growth in Tanzania.
To empower safari guides through world-class training, professional certification, and recognition programs that enhance their skills, knowledge, and career opportunities while promoting conservation and cultural heritage.
We strive for the highest standards in everything we do, from training programs to guide recognition.
We promote responsible tourism practices that protect Tanzania's wildlife and natural heritage.
We build a strong community of professional guides who support and learn from each other.
We operate with transparency, honesty, and ethical practices in all our activities.
We continuously improve our programs and adopt best practices from around the world.
We are passionate about Tanzania's wildlife, culture, and the guides who share it with the world.
We work closely with government agencies, conservation organizations, tour operators, and educational institutions to deliver comprehensive support to Tanzania's tour guides.
Join us in our mission to elevate professional standards in safari guiding.